Gae Aulenti
The keyword of
her person is a severe elegance. She always chooses the right, the
appropriate thing for each situation: shape, material, color. Elegance
in that sense is also a kind of economy, frugality. Her interventions
are as minimal and unassertive as is possible.
Vico Magistretti
Magistretti represents
all that an Italian designer could and should be. Time after time,
he's been able to instill beauty and clean design into objects of
vast popular appeal.
Enzo Mari
His ideas about the home and objects are derived from
a strong aesthetic concept. With a critical attitude towards consumerist
society, Enzo Mari has never played to the filling of the market with
short-lived objects; 80% of the objects created by Mari, are still
actively listed in sales catalogues.
Alessandro Mendini
"I am interested in the house as a kind place, where
more emotion and introversion come out, with objects that stimulate
slowness, ritual, and mythology. The world is violent, the house has
to be protective".
Bruno Munari
The Munari Principle:
"lucidity, leanness, exactitude and humor". It applies to
his ingenious design, as well as to all other artful and creative
aspects of his life.
Gaetano Pesce
He is the most artistic of all Italian designers. He
marries the logic of large-scale production and contained cost, with
unique and irreproducible objects; in this way, he makes art accessible
to everyone.
Gio Ponti
As artfully as any
magician, he employed the use of mirrors, light and color to convey
the impression of suspension, insulation and lightness.
Aldo Rossi
His is a style with
considerable impact: an architectural world of building blocks, in
which object design is regarded as small-scale architecture.
Carlo Scarpa
"A chair is hard
work, more so than architecture," he was often heard to say.
Scarpa explored tiny universes, studying the relationships among all
the elements involved without losing sight of the project as a whole.
Carlo Mollino
The extravaganza of Carlo Mollino: designer, architect, genius obsessed with drugs, sex and extreme decoration.
Giorgetto Giugiaro
Throughout the world, the name Giugiaro is synonymous with automobile design, but his studio is behind domestic furnishings and accessories, appliances, cameras, computers and pasta!
Roberto Sambonet
Graphic designer, industrial designer and painter Roberto Sambonet made tremendous contributions to design and manufacture.
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