Concept, organization and curation:
Patrizia Ledda & Maria Gallo of Map Design

This unusual exhibition is in fact not as whimsical as it sounds. The project was realized by means of a contribution made by the Progetto Giovani del Comune di Milano, backed by the Milanese chapter of LILA (an Italian anti-AIDS organization).

Where document cases, map cases, instrument cases and sample cases have always been, there are now also condom cases. And why not? On the eve of the new millennium, the wonderful world of indispensable extras was found lacking. Lovers in the age of "safe sex" realized they had nowhere to carry what has become a Saturday night essential (and everyone knows you can't carry them around in your wallet...).

Set design in Milan

39 designers have risen to meet the call and the current the exhibition presents the best efforts made by this group of designers both young and less so, Italian and no.
On display are prototypes designed and manufactured with not a little courage, wisdom and sense of humor. The collection represents a gallery of seemingly futuristic articles which will hopefully serve to make the use (and possession!) of condoms less traumatic and less awkward.

Dennis Santachiara's project: "L'uccellino"

The condom case demonstrates responsibility with a dose of imagination toward the issues of sex, enjoyment, health risks and personal safety.
A book has been compiled by the curators of the exhibition (Costa e Nolan / Phoenix, publishers) to mark the occasion, featuring photographs of the pieces on display accompanied by the designs and commentary. The book also includes stories and poetry written by contemporary Italian authors as well as interviews with critics on design, and academics on the subject of modern youth culture (incl. Cristina Morozzi, Carlo Branzaglia, Iain Chambers).

Raffaele Iannello's project: "Il piacere supremo"